Blue Beetle 1 (November 2011)

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I’m not sure who the target audience is for Blue Beetle. I assume DC has a Hispanic teenage superhero as a gateway (“See, we have this character who’s like you! Now, buy all our Batman books too!”).

But, not being Hispanic, I can’t really comment on Tony Bedard’s approach. Maybe Mexican-Americans really do slip into Spanglish. Maybe all rich Mexican-Americans are drug lords. Maybe all Mexican-American teenagers who don’t have two parents in the home are gangsters.

Is Bedard stereotyping or just accurate?

I don’t know. I also don’t care.

Blue Beetle is far more interesting at the opening with a Green Lantern cameo than it is once the lead takes over. I don’t care about Jaime whatever. His character’s only supposed to be interesting because he’s Mexican-American.

Blue Beetle is maybe the most blandly, patently artless commercial DC relaunch title so far. It’s actually annoying.

One Response to Blue Beetle 1 (November 2011)

  1. The utter lack of soul DC’s reboot displays is truly the damning evidence of a promotion without anything to promote. Misogyny aside, there’s just so few examples of anybody here actually trying to create an interesting comic book. This miasma of crud will unfortunately overwhelm any actual decent comics that are produced from this. Ugh. And I thought the nineties were bad. I didn’t know shit. Wait…. now I do.

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